EXPERIENCE
Copywriter & Communication Strategist
Ubiquiti
October 2020–May 2024
Unified UX writing standards and QA processes for 15+ hardware and application teams by creating an internal style guide and discussion channel.
Reduced support ticket volume by 20% by auditing push notification, tooltip, and error-state copy.
Localized webstore, in-app, promotional, and packaging copy to ensure marketing accuracy and deliver a consistent user experience across multiple geographies.
Technical Writer
PeopleScout
November 2019–April 2020
Improved the accessibility and adoption of the recruitment platform, Affinix, by writing a comprehensive user manual.
Showcased Affinix’s functional scope by producing 50+ walkthrough articles and videos.
Developed custom Affinix webinars to demonstrate client-specific workflows and increase sales team efficacy.
Copywriter & Video Producer
Spectrum Communications & Consulting
July 2016–April 2019
Developed and pitched omni-channel marketing plans for 60+ Chicagoland home remodelers.
Modernized each client's lead generation efforts and expanded their online engagement by publishing promotional blog posts, paid media ads, infographics, partnership videos, and other marketing collateral.
Produced 21 videos for Spectrum’s YouTube channel that generated thousands of new views and grew the subscriber base.
Policy & Procedure Writer
Ceannate Corp
January 2015–June 2016
Published 200+ account management, data handling, and information security procedures (SOPs) to ensure process alignment and compliance across four loan-servicing divisions.
Preserved the company's Dept. of Education contract by regularly updating SOPs so they passed federal process reviews.
Improved writing team communication and project prioritization by organizing weekly workshops.
SKILLS
Brand Development I Content Localization I Content Strategy & QA I Copywriting I Cross-Functional Leadership I Knowledge Management I
Policy & Procedure Writing I SEO & AIO I Style Guide Development I Technical Documentation I UX Auditing & Writing I Video Production
EDUCATION
BFA, Creative Writing - New York University